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  • How Rude Was That Driver? Mystery Shoppers Know

      Anyone who shops at a store, eats at a restaurant or goes to the movies understands the concept of mystery shoppers. Started in the 1940s, mystery shopping has commonly been used as a tool to measure quality of service among retailers from hotels to health clubs. Now METRO is using mystery "shoppers" to ride 13 routes that ...
    Posted to Write On METRO (Weblog) by Mary Sit on November 19, 2007
  • Introducing the Q Card: A Simpler Way to Pay

      Starting next month, METRO will begin the rollout of the Q Card.    The Q Card – which stands for “quick card” - has embedded in it a tiny computer chip and an antenna that will keep track of how much money you load onto the card and how many rides you take. METRO isn’t the only transit system ...
    Posted to Write On METRO (Weblog) by Mary Sit on January 17, 2007